One of the most popular types of content on Reddit, which is a social media platform based primarily on text discussions, is video. Recently, Reddit announced that video content, on their platform, was viewed 1.4 billion times per month. It would make sense, then, for every Long Island advertising agency to learn how to leverage this. With the following do's and don'ts in mind, this goal can be accomplished.
One of the biggest "do's" of video content on Reddit, according to companies like fishbat, is to keep them as short as possible. On social media, there seems to be a preference toward "snack-sized" video content, whether it's designed to entertain, inform, or what have you. Instead of having your content go several minutes, keep them only several seconds long. This will make every video easier to consume, increasing its performance in the process.
Another rule to follow, when developing video content for Reddit, is to stay on topic. If you're the owner of a restaurant, for example, chances are that you'll want to focus on those that live in certain areas. Furthermore, you'll have to cater to specific tastes. This information should be prevalent in your content. Keep it focused, ensure that it's being directed to the right audiences, and your content will perform at a higher level.
With these "do's" in mind, let's discuss a few "don'ts," including blatant advertising. Let's say that you randomly create a thread on a subreddit, talking about your product or service. More likely than not, your thread will either be downvoted or outright removed. The reason for this is that Reddit users, on average, don't like being promoted to. Your video content should be creative, able to showcase your offerings in unique ways.
Your video content may not be entirely genuine, either, which can negatively impact the success you see on Reddit. Most of this social network's user base is comprised of young people, who are more likely to gravitate toward businesses that are transparent. They like to support establishments that give back to their communities, provide good services, and are actively involved in charities. By showcasing said genuineness, in your content, your ability to reach Reddit's massive user base will be greater.
One of the biggest "do's" of video content on Reddit, according to companies like fishbat, is to keep them as short as possible. On social media, there seems to be a preference toward "snack-sized" video content, whether it's designed to entertain, inform, or what have you. Instead of having your content go several minutes, keep them only several seconds long. This will make every video easier to consume, increasing its performance in the process.
Another rule to follow, when developing video content for Reddit, is to stay on topic. If you're the owner of a restaurant, for example, chances are that you'll want to focus on those that live in certain areas. Furthermore, you'll have to cater to specific tastes. This information should be prevalent in your content. Keep it focused, ensure that it's being directed to the right audiences, and your content will perform at a higher level.
With these "do's" in mind, let's discuss a few "don'ts," including blatant advertising. Let's say that you randomly create a thread on a subreddit, talking about your product or service. More likely than not, your thread will either be downvoted or outright removed. The reason for this is that Reddit users, on average, don't like being promoted to. Your video content should be creative, able to showcase your offerings in unique ways.
Your video content may not be entirely genuine, either, which can negatively impact the success you see on Reddit. Most of this social network's user base is comprised of young people, who are more likely to gravitate toward businesses that are transparent. They like to support establishments that give back to their communities, provide good services, and are actively involved in charities. By showcasing said genuineness, in your content, your ability to reach Reddit's massive user base will be greater.
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